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Course Objectives:
- Apply psychological concepts to improve the functioning of organisations and business
- Identify workplace business conflicts and use conflict management tools to improve workplace morale and productivity
- Identify consumer behaviours and apply them for successful marketing
- Apply knowledge gained for professional and personal development
Course Content
Module 1: Organisational Behaviour
Module 2: Stress Management
Module 3: Managing Different Personalities
Module 4: Marketing Psychology
Module 5: Conflict Management
Module 6: Introduction to Psychology: Relevance to Organisations and Business
Module 7: Professional and Personal Development - Business Coaching
Module 8: Leadership and Motivation
Module 9: Dealing with Difficult People
Module 10: Practical Project
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